Icon of the boom in secondary characters, Lee Chang-ho, hints at an unexpected breakthrough in the “Soju War.”
Comedian Lee Chang-ho is attracting attention with an unexpected appearance in the movie "Soju War." Scheduled to be released on May 30, the film deals with the competition for the dominance of the soju market between domestic liquor companies and global investment firms during the 1997 IMF financial crisis. In the movie, Lee Chang-ho plays the role of a researcher for the national liquor soju, who participates in the product development process with key figures to protect the nation's soju. His character goes beyond simple laughter to interpret the symbolism of soju in the film, revealing a presence akin to a catalyst. "Soju War" is being praised as a well-made drama that combines a narrative that resonates with various generations and a contemporary context.