The rookie girl group ifeye successfully wrapped up their music show stage with their debut song ‘NERDY,’ proving their presence as the ‘5th generation hot rookie.’
ifeye (Kashia, Lahee, Won Hwayeon, Sasha, Taelin, Miyu) concluded their music show activities for the title track ‘NERDY’ from their first EP ‘ERLU BLUE’ after appearing on KBS 2TV’s ‘Music Bank’ on the 9th for about a month.
ifeye officially debuted on April 8th with their first EP ‘ERLU BLUE.’ Their title track ‘NERDY’ received positive responses for its dreamy atmosphere, intense sound, and addictive melody, clearly showcasing ifeye’s unique color.
They appeared on major music shows such as MBC ‘Show! Music Core,’ SBS ‘Inkigayo,’ SBS funE ‘The Show,’ Mnet ‘M Countdown,’ MBC M ‘Show! Champion,’ and ENA ‘K-pop Up Chart Show,’ demonstrating their growth potential and team identity through various stages.
Their music video for ‘NERDY,’ released after their debut, surpassed 10 million views in just 11 days, attracting the attention of global K-pop fandom. In the brand reputation ranking for rookie idol groups announced by the Korean Corporate Reputation Research Institute on May 1st, they ranked 8th. Their short but impactful debut activities firmly established ifeye’s individuality and identity among fans.
ifeye was also praised as a rookie group that excelled in music, visuals, concept, and performance. Comprising Kashia, Lahee, Won Hwayeon, Sasha, Taelin, and Miyu, the six-member ifeye impressed the audience with their ‘center-grade’ visuals and personalities on stage, captivating the public with their ‘innocent chic’ charm. Their solid concept and choreography further enhanced the completeness of their performances.
Their agency, High Hat Entertainment, stated, “We were happy to meet fans through various music shows after our debut and received much love. Although our official music show activities have ended, we plan to continue with diverse activities. We ask for your continued support as we will steadily showcase ifeye’s charm through various stages, contents, and direct communication with fans. We will strive to return with new music soon.”
ifeye, who took the first step towards a successful debut, is expected to bring a fresh breeze to the K-pop market with their six unique personalities highlighted while demonstrating outstanding stage presence with their ‘innocent chic’ appearance, addictive music, powerful choreography, and visuals.