IVE, ranked 1st in the girl group and idol brand reputation index.

The girl group IVE (IVE: Ahn Yujin, Gaeul, Rei, Jang Wonyoung, Liz, Lee Seo) continues their streak as the “record-making machine” by taking the top spot in the girl group and idol brand reputation rankings for March 2025 announced by the Korea Corporate Reputation Research Institute. Additionally, in the individual brand reputation rankings for girl groups, Jang Wonyoung claimed the top spot, with all members ranking within the top 13. This achievement marks IVE’s consecutive two-month reign at the top of the brand reputation rankings following their success in February. These accomplishments are closely tied to the group’s latest mini-album, “IVE EMPATHY,” which has been a major success, dominating major music charts and music shows immediately upon release, proving IVE’s high popularity. Their songs have also been actively engaging on social media, capturing the attention of fans. With this album, IVE surpassed 1.04 million copies in initial sales, setting another record. The title track “I AM” from IVE’s first full-length album, “I’ve IVE,” boasts over 300 million views on YouTube, showcasing its enduring popularity. Moreover, IVE has maintained a strong presence on TikTok’s “Viral 50” chart with two songs in the top 10. Additionally, “Rebel Heart” has consecutively charted for 7 weeks on the U.S. Billboard Global (excluding U.S.) chart and 8 weeks on the Billboard Japan Streaming Songs chart. Furthermore, IVE is set to hold their third fan concert, “IVE SCOUT,” for two days on April 5-6 at the Seoul Olympic Park KSPO Dome to meet with fans.